If you’ve been tossing and turning wondering what new marketing twist you’re going to put into your business, then wonder no more. I’ve pulled together the 11 most overlooked DIY Marketing trends and strategies that have been brewing in small business over the last year and collected them for you here.
Each of these strategies isn’t necessarily new, but it does have relevance and legs in today’s economy.
Name: Ivana S. Taylor
About: Ivana Taylor is the publisher of DIYMarketers.com – an online marketing publication that provides marketing strategies that help entrepreneurs and business owners get and keep profitable customers. She is the DIY Marketing expert and book editor for Small Business Trends and a contributing author to AMEX Open Forum. Her strategic consulting firm, Third Force specializes in helping companies find their best customers and be the one they choose – regardless of price. Ivana is the co-author of Excel for Marketing Managers. You can find her on Twitter as @DIYMarketers.