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All posts by Megan Totka

Small Businesses: 5 Ways to Mobilize Your Marketing

Consumers today are more mobile-reliant than ever before.? Pew Internet tells us 91 percent of American adults own a cell phone, and 56 percent of those own a Smartphone.? Mobility is now a fundamental

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Six Tips to Get Your Emails Read

As a small business owner, there is no doubt you?ve poured your heart and soul into your business.? You?ve probably worked diligently to build a powerful website and develop a strong marketing strategy.?

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The Biggest Content Marketing Mistakes

It takes a tremendous amount of work to build a successful content marketing strategy.? Luckily there are lots of super easy marketing tips to build a marketing plan that thrives.? One big tip is to clearly

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How to Build a Robust and Powerful Website

You?ve found sources of inspiration for your business blog.? But now you need to focus on making your website robust and powerful.? These tips can help you create a website that will increase traffic and

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4 Sources of Inspiration for Your Business Blog

This blog has covered the reasons to consider guest blogging.? We also know it?s essential to have a business blog and numbers show us that in just two years, business blogging is up 17 percent.? But

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3 Underused Marketing Workhorses for Small Business Owners

As a marketer, you’re a storyteller. The hero of your story isn’t you or your business. It isn’t your product, either. The hero is your target audience, your future customer. Your product

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Does Your Team Work Too Independently? A Lack of Oversight Can Cause ?Slow Leaks?

In a fast-growing company, it?s almost inevitable that you sometimes get too busy to keep tabs on your team. Not knowing what team members are doing or how much time they?re spending on various tasks can

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Write a Marketing Plan: 3 Apps to Help You Succeed

You may have a great product or service, but your business isn?t going to boom unless people know about you.? If you?re like most owners of a business, you are always on the lookout for the newest fun

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Guerrilla Marketing: Create a Buzz Around Your Business

The art of guerrilla marketing involves creating hype around your business, but with a twist.? This high impact marketing method is an unconventional and low-cost way to create a buzz around your brand.?

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5 Social Media Marketing Tips for Small Businesses

A major challenge for small businesses is figuring out how to properly market their brand without enlisting in the help of others.? This is where social media comes into play.? In fact, 70 percent of

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