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As DIY Marketers has covered before, storytelling is a powerful way for businesses to bypass the weaknesses of traditional marketing. Customers are busy, have little patience for interruptions, and canKeep reading
Welcome to the New Age of Customer Service Customer service is a bit more complicated than it used to be. Gone are the days of Yellow Pages. Enter a world with customer service technology like self-serveKeep reading
As a business professional, work can seem like an almost endless cycle of paperwork, emails, meetings, phone calls, (In between, you somehow end up watching funny videos on YouTube.) At the same time,Keep reading
Losing customers hurts. Figuring out how to get your old customers back hurts even more. Because it takes so much effort, many business owners don’t even see the point of building bridges. ThatKeep reading
The True Cost of Boring Meetings There are three guarantees in the world of work: taxes, office politics, and boring meetings. Of those three options, meetings are the one thing workers will face onKeep reading
The Elephant in the Marketing Room: Does the World Have Too Much Content? Over the past few years, business owners and marketers felt the pressure to produce more content. In response, a dizzying arrayKeep reading
You, whether you know it or not, have a personal brand. We live in a world where a large party of our identity is lived out online. We post our job history on LinkedIn, communicate with friendsKeep reading