Crisis Marketing Content to Create During The COVID-19
Most everyone is suffering in some way due to COVID-19, but small business owners have been...
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Category: Content Strategy
How to Self-Publish a Book That Will Build Your Brand
Writing and self-publishing a book is 80% marketing and 20% getting it done.While other author...
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3 Content Marketing Strategy Lessons Based on 5 Years of Data
Check Out These Content Marketing Strategy Hacks If you’ve been practicing several content...
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10 Marketing Words to Avoid
We marketers love power words. We love to use them in emails, subject lines, and landing pages....
Read MoreI’ll Bet You’re Missing Out On The Biggest Asset In Your Business
A recent survey tells us that 91 percent of consumers have visited stores because of online promotions. By now, your business probably has an online presence, therefore the opportunity to build an effective email marketing list...
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The Biggest Content Marketing Mistakes
It takes a tremendous amount of work to build a successful content marketing strategy. Luckily...
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How to Write a USEFUL About Page for Your Web Site
I’ve been looking at a lot of “About Pages” over the last couple of days as part...
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5 Common Mistakes While Implementing a Content Marketing Strategy
Do you have a content marketing strategy in place for your business? If your answer is yes, how...
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Because Content is Still King…
I’ve been working on an industrial client’s web site where SEO (Search Engine...
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How to Create the Perfect Content Management System (And Why You Should)
Content management systems (CMS) are the latest wave to hit the Internet. Setting up a CMS to...
Read MoreHow to Write Web Site Copy in 11 Easy Steps
I’ve been involved in a couple of web site revisions lately and I thought it might be a good idea to share the process with those of you who are considering giving your web site copy a rewrite. Step 1: Set Sales Conversion...
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6 Ways to Repurpose Your Content
One of the big reasons organizations shy away from blogging and social media is the constant...
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