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Category Archives for Marketing

Content Inflation Can Destroy Your Small Biz (This is How You Fix It)

The Elephant in the Marketing Room: Does the World Have Too Much Content? Over the past few years, business owners and marketers felt the pressure to produce more content. In response, a dizzying array

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8 Digital Marketing Measurements You Need to Pay Attention To (And How To Master Them)

“How’s your online marketing going?” Has anyone ever asked you that question? Would you know how to answer it? If not, don’t worry — you’re not alone. The Internet is vast and complex,

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5 Quick Reasons Your Business Should Love Online Quizzes

Try Interact’s co-founder Josh Haynam (@jhaynam), served as a guest host for a recent #bizapaloozachat with DIY Marketers on the topic of quizzes and marketing. For the replay, click here. Haynam

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Rebranding Your Awesome: 5 Pro Tips From Personal Branding Expert Leonard Kim

You, whether you know it or not, have a personal brand.   We live in a world where a large party of our identity is lived out online. We post our job history on LinkedIn, communicate with friends

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Saving Your Muse: Preventing Long-Term Content Burnout in a Content-Driven World

There’s no getting around it. At some point, writing just feels like a hamster wheel of writing more: headlines call-to-actions social media updates webpages blogs emails etc. and etc. The constant

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Rock n’ Roll Marketing: Lessons From KISS

A lot of time has passed since the 70’s; a divisive decade built on fertile ground that led to some of the most celebrated movements and achievements in music, film, art, and popular culture–

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Think Small, Grow Big: Using the Right Data for Effective Marketing

There’s nothing wrong with thinking big; but, as far as data goes, you might want to consider thinking small first. There is tons of value to be found in big data in many facets of running a business.

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How to Use Our Social Media Addiction to Sell More Stuff

You don’t want to admit it — I certainly don’t want to admit it.  But if I don’t check my Facebook or Twitter on the hour — my fingers start to itch and my brain starts to

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Upgrading Your LinkedIn? Try These 15 Steps to Become a Power User

LinkedIn has become one of the most powerful tools on the Internet. It’s a platform that people use for networking, job searching, hiring, connecting with like-minded people, and more. LinkedIn profiles

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