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Category Archives for Social Media

Become a Hashtag Power User

Hashtags are one of those simple things you can add to my marketing practice that don’t take a lot of time, don’t cost money and deliver results.  Want to know a secret? I’ve not been doing “hashtags”

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The Essential Tips for Maximizing LinkedIn

LinkedIn has become one of the most powerful tools on the Internet. It’s a platform that people now use for networking, job searching, hiring, connecting with like-minded people, and more. LinkedIn profiles

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How to Use Our Social Media Addiction to Sell More Stuff

You don’t want to admit it — I certainly don’t want to admit it.  But if I don’t check my Facebook or Twitter on the hour — my fingers start to itch and my brain starts to

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5 Frightening Social Media Mistakes & How to Avoid Them

With Halloween still in the air, and with the air turning chillier and the leaves falling, thoughts, of course, turn to all things scary. Nothing leaves the hearts of CEO and Managers quite as cold as

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How to Win Customers by Listening to People

  The Paradox of Social Media Listening Let’s get straight to the point. ?As human beings, we believe that talking and sharing proves how smart we are, when actually, the opposite is true. ?Listening

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Is Twitter Right For YOU?

Is Twitter right for YOU? ?That Depends Not every social media platform is right for every business or every business owner.?So how are you supposed to choose one that’s right for you? ?It’s

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How to Handle Facebook When You’re a DIY Marketer

Facebook marketing has gotten to be one of the tougher platforms to market on, especially if you?re a business. The reach has decreased, if no one clicks on your posts, your interaction decreases as well. The

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How to Leverage Your Social Media Audience to Build Your Business and Brand

Have you ever told someone that you run a business? What is the most likely question following this conversation, ?Are you on social media?? And, the moment you answer YES, there?s another billion dollar

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Socially Unacceptable: What NOT to do on Social Media

Social Media has changed the way we connect with humans in both personal and business relationships. Since I was born in the 1960s, I have lived and worked both pre and post social media, it has changed

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How to Turn Social Followers Into Customers

What a Rug Vendor Taught Me About Sales It was almost 30 years ago but I still remember my first lesson in sales. At that time my aunt and uncle lived in Dubai and I was there for my summer vacation.

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