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About ten ago, I saw a statistic that said that 68% of your customers have no idea why they should choose to work with you. Don?t ask me where I saw this, but it stuck. Today, I think that number is much,Keep reading
The first time ?my husband and I were in Las Vegas, we walked up to a slot machine, put in a dollar, pressed the button and?..NOTHING. ?That?s when I said ?THIS is why I hate gambling, you give it money,Keep reading
There are an absolute ton of articles out there on how to make your customer fall in love with you. Today, I?d like to take this one step further and talk about testimonials. Testimonials actually serveKeep reading
?Dear Ivana ? I run a small retail business that has been fighting for its life. I?m in a great location, but I just don?t know how to compete with the big box stores. I?ve tried advertising inKeep reading
Have you been ignoring the power of print? I quit printing about a year or so ago. ?And you won’t believe why. ?The printer I have is so complicated with so many bells and whistles that itKeep reading
I can’t think of a better example of the DIYMarketers mindset than Barbara Corcoran’s quote here. As I travel to New York City for the Entrepreneur Magazine Event #Ready2Launch sponsoredKeep reading
According to?e-Marketer, There are many factors to consider. ?Is the existing website driving business? If the website is poorly built to begin with or is weak, having a mobile site may not haveKeep reading