Oh No They DIDN’T! See how successful sales folks get straight to decision makers

SONY DSC

SONY DSC

There’s only one reason I would consider using or paying for a CRM tool and that is if it made me money or saved me money – and what I’m going to tell you is going to do both.

Nimble is a relationship building app specifically targeted toward entrepreneurs, small business owners, coaches, consultants and experts who use a relationship marketing strategy. That means that they build and grow their business with JV Partners, webinars with experts, information products, online publications and selling products and services to folks who are active online and in social media.

Nimble pulls all of your channels together so you can warm up your first contact

Nimble’s commitment is to help you leverage your online connections and transform them from loose conversations on Twitter, LinkedIn or Facebook into strong profitable relationships.

The way that do that – and their primary distinction is that they pull all of your social media streams together into one work area. On the surface, this sounds awesome and efficient (and it is) except that most of us just can’t stop hopping from platform to platform – it’s just what we’re used to.

So then, the Nimble application becomes another platform where you get to see all of your information a certain way. And this was fine with me. I use Nimble as a strategic marketing tool – it’s where I outline my goals and big projects that require pulling people from outside my world into my world.

But this was still cumbersome, I would be on a web site and notice someone I should connect to, but who has time to cut, paste and do the research on this person? I might connect with them on LinkedIN, or Facebook, but it stops there and I forget to move the relationship forward.

Highlight, right click – I can SEEEEEE YOUUUUUUU

I must not have been the only one because Jon Ferrara and his Nimble team have solved this problem by updating their Nimble Widgets and Extensions with an amazing function – the ability to add any contact, from any app from any web site – straight into your Nimble database. But that’s not the part that’s really exciting.

“Nimble It” Just a Little Bit

Sorry – I couldn’t resist the need to reference a nasty song from 1990.

In my phone conversation and demo with Jon, he called it “Nimble it”; the act of highlighting, right clicking and adding a contact to your Nimble database. But there’s more you can do, you can also tag, add an action, put them into a deal and see all of your connections with that person. In other words, there is NO WAY a contact is going to slip through your fingers this way.

Nimble Widget Screenshot

The bottom line is this -- Nimble is the best tool for for entrepreneurs and small business owners who depend on leveraging social media relationships to build and grow their business

  • Jon Ferrara

    Ivana

    Thank you for your great post on how to connect with people who matter and turn connections into relationships that result in a mutually benificial measurable business outcome.

    Nimble is on a mission to help solopreneurs and business teams harness the power of Social Selling to power the growth of their business via simply intelligent relationship management tools.

    It seems that everyone is waking up to the power of authentic and relevent connections. We are now entering a Renaissance of Relationships. The more Digital we get the more Human we need to be.

    Now with the addition of Nimble Anywhere they can Nimble ‘em everywhere they work via our new Nimble Chrome Extension and Widget 2.0 – http://bit.ly/1hnRvUn ;

    We appreciatte your kind support of our mission to be the trusted source of business insights to power mutually benificial business relationships.

  • jeffshuey

    Great post. I am “Getting Nimble with it” … another reference to a song from a few years back.

    • http://www.DIYMarketers.com Ivana Taylor

      Hi Jeff – I LOVE that! Will have to do a contest on how many songs you can create with the phrase Nimble