Social Media ROI Doesn’t Have to Be Elusive
The key to increasing social media ROI (return on investment) is to make sure that all of your channels are working together seamlessly. What Content …
Growing a Business
Growing a business on a budget? Learn how to grow and increase your business using free productivity tools, tips, and strategies.
How to Open After a Lockown
Some states are opening up for business, despite polls that show consumers are still reluctant—and concerned about COVID-19. How should your marketing address the fear? …
5 Ways You Can Use AI For Lead Generation
If you’ve been thinking that AI (artificial intelligence) is science fiction, you are mistaken. AI is already a part of our daily lives and it’s …
How to Use Social Media to Drive Traffic to Your Website
Before the rise of social media, the best way to drive traffic to your website was to use SEO (Search Engine Optimization) and to build …
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Creating Business Cards that People Won’t Throw Away!
Your business cards are the statement piece of your marketing materials that people can physically hold onto. As the only tangible offering of your services, you …
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How to Self-Publish a Book That Will Build Your Brand
Writing and self-publishing a book is 80% marketing and 20% getting it done.While other author sites and resources put the focus on writing, editing, producing …
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How to Create Winning Audience Personas Now
90% of companies who use buyer personas claim they have a clearer understanding of their customers. Here’s how to make smarter marketing decisions by learning …
6 Ways Web Accessibility Can Boost Sales
Is your website friendly to people with disabilities? This is called web accessibility and you should make your website accessible; not just because it’s the …
How To Use Free Online Courses as Lead Magnets
Free online courses are great lead magnets! Getting qualified leads costs time and money. And both of which are scarce. You’ve been investing both, but …
Visual Marketing Ideas: 6 Ways to Stand Out
Introduction to Visual Marketing The visual marketing materials you use are the first impression potential customers have of your business. A cost-effective way to get …
