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Those of us in the marketing realm are always looking for new tools that will help us improve business, reach our ideal audience and make life easier. Blogging has become a crucial marketing tool for businesses. But managing that blog is an entirely new set of challenges, especially if you’re running a multi-author blog with several writers contributing. Submittable is a great tool that helps you streamline the management of multi-author websites and provides consistency for your writers.
What is Submittable?
Submittable is a web-based platform that allows you to easily accept, review and make decisions about digital content. It’s an ideal tool for individuals who are currently taking guest blog posts via email and attachments, and those managing multiple writers.
How It Works
You first set up a landing page for accepting submissions. This is the page that explains what you’re looking for from writers, what types of content you accept, and all those details. Here is what the DIY Marketers submission page looks like using Submittable.
Along with submitting their posts for consideration, you can also chose to have individuals submit bios, headshots, photos, social media handles, and website links.
The submissions appear on one central list. You click on an individual entry to view the information.
Then you set up your workflow. These include email auto-responders, reminders, labels, etc. You can configure the system to alert you via email when a new submission has been entered.
You can also check the STATUS column on your central list to see which articles are labeled NEW. When you’re reviewing the articles, you can change the status to IN PROGRESS or EDITING. And if you decide not to accept a piece, simply click on DECLINE and the writer will be notified of their standing.
There are several benefits to using Submittable to manage your multi-author site.
1. It saves you time and money.
The biggest benefit is the time and money it will save you. While you will spend some time initially setting up the landing page, back-end, workflows and automation, the payoff is saving you valuable time and money. You are then freed up from answering numerous emails about the submission process, weeding through messages and attachments, and responding individually. This allows you to dedicate your precious time to work that earns money.
2. It’s easy to set up.
You don’t need to know HTML or be a technical genius to set up Submittable. Everything is already built for you on the Submittable platform. All you need to do is create a link from your website/blog to the landing page and you’re ready to go.
3. It can integrate with your website.
Submittable offers API integration. This means you can have it integrate with third party platforms such as WordPress. So if your blog is hosted on WordPress, you can have the guest blog posts automatically entered into your blog back-end. There is additional costs and work that goes into this feature. But for many companies, it may be worth the expense.
There are different pricing plans that depend on the type of business you have and how much customization you need. But a simple, no-frills Submittable account is as little as $35 per month.
If you’d like to give Submittable a try as a user, feel free to submit a guest post to DIY Marketers.
Have you used Submittable to manage a multi-author site? How has it worked for you?