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A very fast primer on Perpleity.ai and how it works.
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Okay, Perplexity.ai, we're going to be talking about this in the market research section
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One of my absolute favorite tools, you'll find it over here at perplexity.ai
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We're going to be talking about that. This is totally free to use
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You can download it for your iPhone. As you can see, I just have it favorited, always open here as a tab
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When they say ask anything, this is how it works. you can ask perplexity anything. In fact, I have a bunch of threads here that I can show you
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everything from like, you know, I have a degree in market research, but I haven't done a conjoint
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ysis study in about 30 years longer. So I wanted to get, so I asked it a question. What
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perplexity does is it's going to go, it's going to go over to Google. It's going to do a bunch
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a searching. It's going to summarize the most relevant content it finds. As you can see
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here are its sources. Now I'm going to tell you straight up, I don't believe all the sources
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Sometimes I find things, sometimes I don't, but this is just a great place to start to get your
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thinking around something, to, you know, get your brain focused on something. The other thing that
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you can do is you can keep asking your questions as a follow-up but perplexity will also give you
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additional obvious questions so many ways to do this I'm not going to go into it here but this
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is a tool that we're going to be using and I recommend that you check it out
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