Tag Archives: email marketing

The Pros and Cons of Using SMS in Conjunction with Your Email Marketing Campaigns

Posted on by Guest

iStock_000015969992XSmall

Short message service or simply SMS, is the standard behind the phenomenon that is texting. In the right strategy, it can also be a powerful marketing tool, especially when coupled with a proven method like email marketing. Combining these two tactics is a move that could lead to great things, but there are also some drawbacks that need to be considered before moving forward with the integration. This article will examine the pros and cons of partnering SMS with your email marketing campaigns. AdvantagesTargeted Tandem: SMS and email marketing are two highly targeted methods that actually function in a similar … Read more »

Posted in Articles, Email Marketing, Make Money | Tagged , , | 1 Comment

This CRM Is Juuuust Right!

Posted on by Nick Carter

three-bears

We all know about Goldilocks and the three bears, the nursery rhyme which apparently teaches children to aim for mediocrity and avoid extremes (I guess).  But we can all relate to the fact that sometimes porridge is  too hot, sometimes it’s too cold, and sometimes it’s just right.  The same is true for any solution, and especially when you’re shopping on a DIY marketer’s budget. Shopping for a CRM solution is a great example.  The majority of the well-known CRM’s that are on the market today were developed in a day and age when the only companies that could afford … Read more »

Posted in 30 Minute Marketing, CRM, Features, Keep Customers, Lead Generation, Sales, Tools | Tagged , , , , , , , , , , | 6 Comments

Simple Tool to Get More Out of Email

Posted on by Healy Jones

mouse click istock

If you are like me then you are constantly using email to market to and communicate with your customers/leads. I send hundreds (if not more) emails a week. I love getting replies to my emails (I always use my email address as the reply to, since email is a low cost way to begin a conversation.) I’ve recently come across a new tool that really has been helping me when customers actually reply to my emails – Rapportive. This tool works only if you are using Gmail, which my firm does. Basically, it looks at the email address in the … Read more »

Posted in Email Marketing, Make Money, Reviews, Social Media, Tools, What Do I Do Now | Tagged , , , , | 3 Comments

Quick Tip: Test The Subject Lines in Your Marketing Emails

Posted on by Healy Jones

iStock_000012383243XSmall

Do you use email marketing and email blasts to keep in touch with your current customers and prospects? (You should be!) Did you know that you can gain valuable marketing insights into your customers’ behaviors from them at the same time as you are marketing to them? Read more »

Posted in Email Marketing, Features, Get Customers | Tagged , | 7 Comments