Attention Mobile Developers: Now There’s an Affiliate Network to Help Promote Your App

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Editor’s note:  I was at the Affiliate Summit West 2015 in Las Vegas between January 17-20.  I went to this conference because I’ve been watching the affiliate marketing space for a while.  I’ve heard all kinds of things about it, and I wanted to go and see for myself.  The article below comes from an…

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Tips to Plan Your Local SEO Strategy

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Local SEO is becoming a significant factor in attracting customers were searching through smartphones and tablet devices.  Local SEO may sound brand new to most small businesses. But it is based on SEO tactics that experts have used for years now. The major difference is an emphasis on keywords that are associated to a metropolitan…

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Creative Offline Marketing Trends and Tips for Retailers in 2015


“Dear Ivana – I run a small retail business that has been fighting for its life. I’m in a great location, but I just don’t know how to compete with the big box stores. I’ve tried advertising in the local paper and some direct mail. And lately, I’ve had marketers contacting me about my online…

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How To Use Twitter to Crowdsource Your Next Book- You Won’t Believe This Twitter Hack


I want to introduce you to Bill Jelen (a.k.a. MrExcel) and the Excel guru who co-authored Excel for Marketing Managers with me.  2015 marks the 30th anniversary of Excel and guess what the Roman numeral for 40 is — YUP — it’s “XL”!  So, MrExcel is writing a cool new book with the best 40 Excel…

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10 Free SEO Tools Every Small Business Should Use


I recently did an inventory of all the SEO tools I’ve used over years for my recent Kindle resource, 99 SEO Tools for 99 Cents. While it’s great to know that there are multiple tools available on the market to solve any SEO need, I wanted to bring the list down to the 10 essential…

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How to Create More Time to Write and Self-Publish on Amazon


If one of your marketing goals is to publish a book, but you’ve been wondering how to make time for it — Mike Fishbein is your man.  He’s a successful best-selling author on Amazon and he’ll be sharing his tips with you from time to time.  In this article, he helps you find the most…

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Time Management Tips For Busy Marketers


  What R&B group from the 80’s used the phrase “What time is it?” #TBT Click To Tweet Earlier this week I published a round up of sales and marketing organization tips, these were so popular that I’ve pulled together some of the conversations that also talked about organization. I was recently interviewed by a…

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8 Creative Marketing Ideas for the Holidays – Really, these are fun!

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Tis the season to go marketing, fa la la la la … la la la la Why do most love holiday marketing so much?  Because it’s a great way to go into the New Year with more clients and more sales and at the same time, connect on a deeper level with your clients and…

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DIY Marketing Organization Tips for 2015


The start of a new year is like waking up on the morning of the best day of your life. It’s a clean slate. Each year is a new beginning; brimming with ideas and opportunities.  This is usually a time when everyone takes a step back and looks for ways that they can improve their…

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A Dozen Easy Ways to Generate Buzz and Leads 
Without Spending a Penny


As a small business owner myself, I am always trying to squeeze more out of every cent I spend on business-building. One thing’s for sure, no solo-preneur or entrepreneur has whole lot of money (or time) to spare, yet we all want to create buzz around our businesses and have an ongoing flow of leads.…

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