What is Meerkat App: The DIYMarketers Meerkat Startup Guide

meerkat

There’s a new social tool in town and all the digital marketing, social media experts and agency glitterati are singing its praises: “It’s like Twitter back in 2008!” @Melanie_Canada @jsneedles I’m on all the time. I love Meerkat. — Guy Kawasaki (@GuyKawasaki) March 24, 2015   Meerkat App is live streaming video direct to Twitter…

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Is Apple Making a Marketing Mistake with its New MacBookPro?

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Apple has just announced their brand new products in what they call their “Spring Forward” event.  I’ve been waiting for this launch because I want to give my 2012 MacBookPro 15″ Retina to my mom and upgrade to the latest and greatest. But now I’m not so sure.  In fact, I’m confused — and it…

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Stop Doing These Marketing Activities and Watch Your Business Grow

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The first time  my husband and I were in Las Vegas, we walked up to a slot machine, put in a dollar, pressed the button and…..NOTHING.  That’s when I said “THIS is why I hate gambling, you give it money, it gives you nothing.”  It’s very unsatisfying and I’m not willing to wait for the…

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6 Tips for Website Spring Cleaning

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Spring is a time for new life and renewal…a time for cleaning out the cobwebs and making a fresh start, and not just for your home. It’s a great time to dive into the nitty gritty of your website, evaluate your current marketing strategy, and make adjustments to foster new business growth. When tackled methodically,…

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Looking for a WordPress Alternative – Think Blogger

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Everything old is new again! My default website platform is WordPress.  But is there something better. cheaper, faster? As it turns out — Blogger is still a viable alternative platform to WordPress!  I started my very first blog on Blogger back in 1998, and to be honest, hadn’t really considered them as a viable options…

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How to Prepare for Your Business’s Marketing Makeover

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Is your marketing strategy as effective as you’d like it to be? There’s almost always room for improvement, so it pays to re-evaluate your plan regularly. Sometimes small adjustments can be made to improve your ROI and lead quality – or it may be time for a total Marketing Makeover. First, what is a Marketing…

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The One OBVIOUS Thing You Should Do to Get Your Guest Post Published That Everyone Ignores

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I have a tremendous peeve about how the guest posting process goes. The focus is all wrong, upside down and turned around and it makes me NUTS. The focus of the process is NOT the audience or the customer and any value they can get from your content — the focus is on YOU and your…

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The Key Ingredients to Google Authority Ranking Success

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When it comes to Google and business, it can be a make or break relationship. Being considered an authority site on Google is an all-time priority.  But here’s the rub, you can’t BUY authority.  You have to earn it.  And just think from the perspective of a “searcher” on Google — don’t you want to TRUST…

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5 Decisions You Make That Make You Irresistible to Customers

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Do some people love a company MORE than they love their dog?  You Bet – Here’s Why Jeanne Bliss’ father sold Buster Brown shoes and when he retired, there was a line a mile long of life long customers that he served from the first “little piggie” down to the last.  We all remember the…

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Collect Testimonials And Get Your Customers To Fall In Love With You All Over Again

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There are an absolute ton of articles out there on how to make your customer fall in love with you. Today, I’d like to take this one step further and talk about testimonials. Testimonials actually serve a dual purpose: First, they give your customer the opportunity to share why they love working with you or…

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